Digital Marketing Apprentice

Opportunity information

Salary £180 per week
Duration 15 months
Advert closing date 20/02/2023

Description

Ghetti Joe have an exciting opportunity for an enthusiastic and dedicated Digital Marketing Apprentice to join their team. Ghetti Joe, is an agency based in Birmingham’s digital and creative quarter Digbeth. Ghetti Joe specialises in creative content creation, with a specific emphasis on digital communications.
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Ghetti Joe have an exciting opportunity for an enthusiastic and dedicated Digital Marketing Apprentice to join their team.

Ghetti Joe, is an agency based in Birmingham’s digital and creative quarter Digbeth. The company handles a variety of projects across an array of industries.

Ghetti Joe specialises in creative content creation, with a specific emphasis on digital communications.

In 2020, Ghetti Joe was founded, preceding previous digital communications agency Tiger Bam Comms.

Clients include Harborne Village, Enjoy Kings Heath, InDigbeth, Holy Moly Macaroni, Dermoperfection x Mailbox, and events such as Birmingham Pride, Solihull Summer Fest, Páirc Festival to name a few.

Working alongside our marketing team, you will be able to learn and develop skills related to every aspect of digital marketing and you will be involved in handling accounts from the retail sector, hospitality and leisure, culture and festivals.

You will be tasked to develop digital strategies and plan marketing campaigns from start through to completion, using social media channels, measuring and analysing, copy writing and content creation, email marketing, and much more.

As a member of the marketing team you will be working closely with our social media executive. As part of your digital marketing apprenticeship you will be guided and supported through all aspects of content writing, sourcing and scheduling content, pitching blogs and articles, developing online campaigns and e-shots and general marketing material.

This role requires an enthusiastic and motivated young person who has a general interest in all aspects of marketing.

The role will involve:

• Creating engaging content
• Copywriting for online articles and blogs for clients
• Handling various social media accounts
• Co-producing online campaigns
• Working alongside the Social Media editor on multiple projects at one time
• Writing and building creative content to deadlines
• Attending brainstorming meetings
• Completing high volumes of content on a daily/weekly basis
• Gathering data and analysing the results
• Compiling reports
• Researching and developing ideas and campaigns

Entry requirements

Applicants should be literate and numerate. Grade C/4 and above in English Maths and basic IT skills.

It would be preferable but not essential that you are able to use design softwares and editing softwares such as Photoshop, Illustrator etc

Training to be provided

Digital Marketer Standard - Level 3

Apprentices learn the skills they need on the job with the guidance of a Development Coach who is an expert from industry. You will finish your apprenticeship with a recognised qualification, valuable industry experience, money, and substantial opportunities for promotion.

Training is a blended learning delivery model: online learning, classroom sessions, work-based training, independent research, workplace projects, one-to-one support and training. Your training will include:

• Using Social Media in a business environment
• Developing social media campaigns
• Social media advertising
• Risk, Reputation & Crisis Response
• Project Management
• Search Engine Optimisation
• Email marketing
• Content management systems
• Writing for SEO
• Metrics, Analytics, Reports & Optimisation
• Principles of coding level 3: Vendor Qualification
• CIW Social media strategist: Vendor Qualification
• CIW Internet Business Associate: Vendor Qualification

For a full overview of the digital marketer standard please see: https://creativealliance.org.uk/apprenticeships/digital-marketer-level-3/

Things to consider

As part of a small team you will be required to carry out tasks as and when required this includes general office and cleaning duties. You’ll be expected to pitch in and do a whole range of jobs that a small creative company needs doing.

Skills required

Array

Future prospects

• Develop skills in content creation and digital marketing strategies.
• Work on some of the city’s biggest calendar events
• Progression within the team.
• Upskill and training provided.

Birmingham, Birmingham, United Kingdom, B9 4AA