Global Brand Ambassador Don Papa

Job Description :

Global Brand Ambassador, Don Papa

Location: London, UK

Type: Permanent

Our Marketing team are creators, helping to build and nurture some of the world’s most loved brands. We craft amazing connections with people around the world to celebrate our brands’ legacies and reimagine them for the world today, and into the future.

Everything we do is underpinned by a deep understanding of our consumers, behaviours, trends, and technologies. Using our genius and creativity, we unlock our brands’ uniqueness, understand their purpose, and put them at the heart of celebrations everywhere. Together, we’re celebrating diversity and challenging stereotypes through our advertising and marketing. Wherever your talents lie, from Design to Consumer Planning, you’ll be celebrated and supported in our inclusive culture.

Don Papa is not a regular Rum with a regular marketing model. This is an evolved brand building model for Diageo with a need to retain a very distinctive visual magic; true Filipino culture from a London based team, requiring diversity in talent and thinking, and a brand that acts (80% of all they do), and then share those acts with a consistent visual/luxury execution.

Purpose of the Role:

This role is about driving fame, and building quality, for the Don Papa by inspiring engaging and educating internal and external customers, media and partners to creating more brand advocates, more sales.

Leadership Responsibilities:

External Universe

Internal Universe

Creating Possibilities – share the Bao vision, and be an advocate that creates belief and action in others.

Ability to influence a very broad range of stakeholders, internally and externally (media and customers and bartenders and KOLs) Ability to act with agility across diverse programs Entrepreneurship to identify and create the programs needed for the audiences.

Ability to be a credible industry leader, and build trust, confidence & excitement for Don Papa.

Working with Us

Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don’t let anything stop you from applying.

Join us and you can also expect a highly competitive and flexible rewards and benefits package, including:

Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.

We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.

About Us

From Arthur Guinness to Johnnie Walker, our business was founded on people of great character and in 250 years, nothing’s changed. We’re the world’s leading premium alcohol company. Our brands are industry icons. And our success is thanks to the strength of our people, in every role. It’s why we trust them with our legacy. And it’s why we reward them with the career-defining opportunities that they deserve.

Our ambition is to create the best performing, most trusted and respected Consumer Products Company in the world. To achieve these, we need the world’s very best people.

We're looking for people with creativity, boldness and a sense of purpose to take Diageo and our timeless, pioneering brands to the next level!

Feel inspired?

Then this may be the opportunity for you!

Worker Type :

Primary Location:

Additional Locations :

Job Posting Start Date :